type: incident · created: 2026-08-06 · updated: 2026-08-06 · tags: [incident, regulation, healthcare, pixel-tracking, ftc, privacy] · confidence: high · affected_sectors: [healthcare, technology] · au_impact: true
FTC, Utah, California Sue Him & Hers Over Data Sharing Practices
The US Federal Trade Commission, along with Utah and California, sued telehealth company Him & Hers over its business and data-sharing practices, including pixel-tracking that exposed health-related data to third parties.
| Attribute | Detail |
|---|---|
| Defendant | Him & Hers (telehealth) |
| Plaintiffs | FTC, Utah, California |
| Allegations | Pixel-tracking exposed health-related data to third parties; data-sharing practices |
| Source | HIPAA Journal / IAPP — Tier 2/4 |
The case highlights data-privacy scrutiny on telehealth firms and the consent issues around third-party tracking of sensitive health data — relevant to AU/NZ consumer health apps under the Privacy Act and Health Information Privacy Code.